Building Relationships in Sales: How to Develop Emotional Intelligence

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Course features
  • Category: Sales
  • Course Length: 13 minutes
  • Series: Building Relationships
  • Video Length: 6.25 minutes
  • Author: The URL dr
  • Resources: Checklist for Managing Emotions
Course overview
In this micro course, you’ll find out what emotional intelligence is and why it matters. You’ll then learn four skills you can develop to increase your emotional intelligence as a salesperson. 
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Course learning objectives
  • Define emotional intelligence
  • Explore how salespeople develop emotional intelligence
  • Uncover the four most important skills for developing emotional intelligence in a sales context
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Certification included
Downloadable certificate upon completion.

Reading buyer emotions to close more sales

"How to Develop Emotional Intelligence in Sales" shows salespeople how to win more sales through the effective use of reading and appealing to buyers' emotions. It also shows how to maintain their composure when working with difficult or demanding clients. Emotional intelligence shapes our interactions with others during the sales process and helps us understand ourselves. Discover important skills for developing emotional intelligence for sales. 
What We Offer

What's included in this online course?


Professional video is included with every course, discussing main topics and recapping key learning points.

Knowledge Checks

Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.

Engaging Material

Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension. 

Business Soft Skills

Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.

Additional Resources

A list of additional resources is included with each course, directing students to extra material for further study.

Summary / Checklist

Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.
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Skills you'll learn in this course

Relationship Building


Emotional Intelligence

Kim Merritt

Kim Merritt, The URL dr, has been teaching and training the business community for over thirty years. Her company's line of business soft skill micro courses are a quick and effective way to master a new competency in fifteen minutes or less. 
Patrick Jones - Course author