Cultural Sensitivity: Why Cultural Sensitivity Matters 

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Course features
  • Category: Customer Service
  • Course Length: 10 minutes
  • Series: Cultural Sensitivity in
    Customer Service
  • Video Length: 6.5 minutes
  • Author: The URL dr
  • Resources: Customer Service Resources
Course overview
In this micro course, identify what culture is and how it impacts our day-to-day customer service interactions. You’ll also learn what cultural sensitivity is, why it’s important, and how to deliver outstanding service to customers of all cultures. 
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Course Learning Objectives
  • Define culture
  • Integrate an awareness of cultural sensitivity into your customer service strategies
  • Boost your team's understanding of cultural sensitivity
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Certification included
Downloadable certificate upon completion.

The importance of being sensitive

"Why Cultural Sensitivity Matters" will help you understand how to improve your customer service by teaching you the importance of cultural sensitivity. Your customers are likely composed of people from different backgrounds and cultures. So, what does that mean for customer service? Great customer service depends on meeting customers’ needs in ways that provide value to them, it also means understanding how different cultures create meaning and assign value.
What We Offer

What's included in this online course?


Professional video is included with every course, discussing main topics and recapping key learning points.

Knowledge Checks

Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.

Engaging Material

Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension. 

Business Soft Skills

Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.

Additional Resources

A list of additional resources is included with each course, directing students to extra material for further study.

Summary / Checklist

Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.
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Skills you'll learn in this course

Customer Service

Intercultural Competence

Unconscious Bias

Kim Merritt

Kim Merritt, The URL dr, has been teaching and training the business community for over thirty years. Her company's line of business soft skill micro courses are a quick and effective way to master a new competency in fifteen minutes or less. 
Patrick Jones - Course author