Sales Psychology: Selling to Different Personalities

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Course features
  • Category: Sales
  • Course Length: 9 minutes
  • Series: Sales Psychology
  • Video Length: 3.5 minutes
  • Author: The URL dr
  • Resources: Working With Buyer Personalities Checklist
Course overview
In this micro course, you’ll learn about four different buyer personality types and the unique ways to approach each style when selling. You'll learn about mirroring and how you can use it in a professional setting to increase trust. 
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Course Learning Objectives
  • Define and explore the psychology of mirroring
  • Identify how to sell to four different buyer personalities
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Certification included
Downloadable certificate upon completion.

How to sell anyone

"Selling To Different Personalities" explores how varied sales approaches are needed to effectively sell to different personality types. What works well with one customer mail fail with the next. Different personality types require a different approach to selling. Learn how to use the psychology of mirroring with different personality types to increase sales and give buyers exactly what they need to hear to buy.
What We Offer

What's included in this online course?


Professional video is included with every course, discussing main topics and recapping key learning points.

Knowledge Checks

Check your retention of material and concepts with fun knowledge checks in the form of quizzes and games.

Engaging Material

Interactive elements, scenarios, and knowledge checks make learning entertaining and boost comprehension. 

Business Soft Skills

Critical knowledge to increase your value to your employer. Study at your own pace, at home or on the go.

Additional Resources

A list of additional resources is included with each course, directing students to extra material for further study.

Summary / Checklist

Each course comes with a summary of the key areas taught, in addition to a checklist for immediate implementation of ideas.
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Skills you'll learn in this course

Cognitive Psychology


Customer Focus

Kim Merritt

Kim Merritt, The URL dr, has been teaching and training the business community for over thirty years. Her company's line of business soft skill micro courses are a quick and effective way to master a new competency in fifteen minutes or less. 
Patrick Jones - Course author